Most of the shoppers rely on the internet when searching for gifts giving ideas. According to statistics by Mashable, more than 65 % of shoppers use the social media in search a perfect gift and more than 66% of these shoppers end up purchasing the gift they find through social media.
Here are some of the tips you could apply in boosting your seasonal holiday sales.
Learn from the past Christmas holiday
Always have a look at last year’s metrics on holiday sales. This will help you note the best selling products and promotions which created the biggest sales. This would help you in capitalizing on the best plans to improve on the sales this year.
Update the cover image on the social media
You can do this by decorating your social media pages to match your business. A well-designed cover image is important in decorating your business pages. The cover page also provides the best platform in announcing the special deals and promotions.
Use holiday hashtags
Majority of the Twitter shoppers use hashtags in finding their next purchase. Hashtags will, therefore, help your business to be discovered thus attracting more customers. An example of hashtags includes; # Christmas, # New Years,# Holiday savings, e.t.c
Social media graphics
Getting great deals when holiday shopping is loved by everyone. Appropriate festive graphics helps in promoting many perfect products by making their purchase irresistible. Examples of media graphics for deals and promotions include buy-two-get-one free, limited quantity sales, special discounts, et.c
You can give a special gift to a loyal customer as part of promotional campaigns. If such a customer posts the gift on the social media, it can attract other customers as well.
Share holiday spirit
This can be done by engaging the customers. You can do this by asking them about their favorite brand. This enables your customer to interact with the available brand.
Offer gift ideas
Some people get frustrated when shopping for a holiday gift for someone who has nearly everything, You might, therefore, consider sharing gift suggestions to make buying easy. By so doing you end up promoting your best selling products regarding gifts. Here are some of the suggestions you could make; 10 gifts for dad, five gifts for your lover e.tc.
By writing reviews
Consider posting and writing a review of new hot products. Once you post them on your blog, you can mention any offer accompanying them. You may also incorporate an affiliate link which will help in boosting the purchase of your products.